Mark Diffley

Founder and Director

Mark is a researcher and pollster with over 20 years’ experience. After 10 years as Director of Ipsos MORI in Edinburgh, Mark set up a new business in 2017, delivering research and insight for clients across the pubic, private and third sectors in Scotland and further afield. Clients include the Scottish government and other national public bodies, major companies and national and international charities.

In his career Mark has provided polling, analysis and commentary on numerous political events, from elections to the UK and Scottish parliaments to the referendums on Scottish independence and EU membership. He has worked with and advised political parties and campaigns of all persuasions through his career and is a regular media contributor on public opinion and polling.